Hi.
My name is Joy.
My favourite ad of all time is <Think Small> by DDB for Volkswagen. I’m a scuba diver and I row in a dragon boat team called Smoke on the Water.
I love work that makes you audibly gasp and put goosebumps down the back of your neck. But I also enjoy stupid funny; like the kind that makes you toot a little.
Let’s do something fun together: joy.mengyin.yu@gmail.com
Some Shameless Self-Promo:
“Joy is a duel threat who’s able to walk the line between art director and designer. She’s dedicated, hardworking and passionate about her ideas. From Experiential builds to TV spots to AR ideas, she was always ready to tackle any projects we threw her way headfirst, never shying away from a brief, no matter the size. And she thinks I’m funny, so she must have a great sense of humour.”
— Max May (ACD/Momentum)
“From day one of working with Joy, she has impressed me with her dry wit, positive attitude and unrelenting determination to succeed. Everyday she comes to work fully ready to take on the day's challenges and wow her peers with her creativity. She's a thinker, a problem solver, and a creative spark plug. Joy is just awesome.”
— Steven Kim (CD/G&G)
“Joy is extremely driven and dedicated to her work, no matter how big or small the task. Great work ethic and skillsets. The first time I worked with Joy, I remember being very impressed with how strategic her thinking was. She is quick in a time crunch, and drives herself to excel with every project.”
— Brandon Baker (CD/G&G)
“Joy was an incredible addition to our team at SickKids Foundation. She is a quick learner and got up to speed with our brand (tone, style, etc.) very fast. Her concepts were always interesting and persuasive with a good mix of ideas that pushed the creative beyond the brief, while also delivery "safe" areas as well. She still sketches with paper and pencil! That's awesome. She is also great at presenting and defending her work. I felt comfortable putting her at any table, knowing she could handle anything thrown her way. Overall, Joy is a great person with great talent.”
— Andrew Hart (CD/Sickkids)
“Joy is a strong creative talent who brings exceptional focus and energy to every project she touches. Joy is a pleasure to work with and sets a very high bar for herself. She has made a notable impact at SickKids from her very first day.”
— Lori Davidson (Head of Brand Strategy/Sickkids)
“I've had the distinct pleasure of working with Joy over the last four months and can say without reservation that she is one of the most prolific, intuitive and passionate young creative people that I've met. Hire her now!”
— Ian Mackellar (ECD/Innocean)