Where Dog dreams come true
US-wide campaign that shows Redbarn is all about putting dogs first.
BRIEF
Redbarn is a premium pet product brand that is family-owned and prides itself on how they always put dogs first. But the majority of dog parents don’t know about them or understand how they rank against their competitors.
INSIGHT
We talked to dog owners and realized what their dogs dream of is simple: meat. Since Redbarn is made of the stuff dogs dream of, it only makes sense that we became the brand that makes all dog dreams come true.
SOLUTION
We put out a casting call and selected two lucky dogs to make their dog dreams come true. Showing that Redbarn is all about putting dogs first!
Copywriter: Gemma Manangan
Creative Director: Darya Klymenko
Creative Director: Jordan Gladman
